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The FCaaS Story
FCaaS (Financial Consulting as a Service) is a values-based financial planning model created by Tia Collier, CFP®, and Leida Rountree, CFP® to bring deeper care and clarity to the financial lives of individuals and families. Blending mindfulness, behavioral science, and expert guidance, FCaaS supports clients in aligning money decisions with purpose and wellbeing. It’s a modern, human-centered approach to financial planning, designed for those ready to live intentionally and thrive.
Our Philosophy
AUTHENTICITY. VALUES. FREEDOM.
We believe your most fulfilling success begins with being deeply rooted in your authenticity, guided by a clear understanding of your values, and empowered by the freedom to live from that truth. When your financial life aligns with who you truly are, your biggest dreams become not only possible, but sustainable.
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Life is complex, and so is the path to achieving your goals. That’s why our approach is holistic and personalized, designed to support you in navigating life’s inevitable twists, financial complexities, and even unresolved experiences from the past that could quietly derail your progress. We meet you where you are, with tools and strategies that honor the full spectrum of
your life.
Tia Collier | Managing Partner & Founder

Tia Collier is a CERTIFIED FINANCIAL PLANNER™ professional and an accredited behavioral finance professional, with over 20 years of experience in the financial services and wealth management industries. She has a Master’s degree in personal financial planning with an emphasis in client psychology. Tia believes every person deserves to live a fulfilling life and financial planning is a powerful tool that can help make it a reality.
Tia is very passionate about helping individuals, families and business owners reach goals, providing financial education to the public, helping other financial professionals make financial planning “the way” they do business and providing a platform for other CFP® professionals.
Tia resides in Atlanta with her son, Franklin, who will head to college Fall of 2025. She loves God, nature, reading, traveling, music and sports.
Leida Rountree | Partner

Leida Rountree is a CERTIFIED FINANCIAL PLANNER™ professional, Registered Yoga Teacher, Certified Mindfulness Teacher, and Certified Life Coach specializing in reinvention. With over 20 years of experience in financial services and a personal journey through transformation, Leida blends expert financial guidance with mindfulness and intentional living. Her work helps clients align their financial decisions with their values, purpose, and wellbeing. In collaboration with fellow CFP® professional Tia Collier, Leida is co-creating the Financial Consulting as a Service (FCaaS) platform—a space for like-minded planners to deliver deeper, more holistic client care.
Leida resides in Atlanta with her husband, Vince. She enjoys traveling, yoga, working out, hiking, learning new things and spending time with her family, including her adult son, Toris.
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